October 20, 2015
Montreal, Quebec — Sunice is the number one most-used outerwear in 2015 season PGA Tour results according to the Darrell Survey, the golf industry’s leading independent and impartial arbitrator of equipment and apparel usage on the PGA Tour.
“We are honored by this validation,” says Conrad Tappert, President of Sunice. “These professional athletes need equipment for the body that provides maximum protection and freedom of movement to allow them to perform at the highest level. Their choice was clear – Sunice.”
“It’s a rarity for golf brands to ever find themselves in this position of #1,” continues Tappert. “Premier golf shops choose to carry the #1 ball on tour, the #1 driver on tour, and now they can have confidence in carrying the #1 outerwear on tour. This is a major game changer for the Sunice brand.”
“We are well aware of the consumer demand generated by the #1 claim in other categories,” says Derek Faith, Sunice Vice President of Sales. “Since the announcement last week, we have seen a huge spike in interest for the Sunice brand. Golf professionals want to offer their members nothing but the best. Sunice is now recognized as the best.”
The new Sunice #1 outerwear on tour logo will feature prominently on all product hangtags shipping effective January 2016, as well as in trade and consumer marketing campaigns.
Sunice is a leading designer, marketer and distributor of outerwear, apparel and accessories for golf and snow activities. Through advanced technologies, lightweight and quiet fabrics, advanced manufacturing methods, Sunice delivers ‘Freedom of Movement’ into every product and has become the brand of choice by uncompromising professional golfers and ski enthusiasts around the world.